THE LATEST AUTOMOTIVE MARKETING AGENCY NEWS
FROM WE ARE NAMELESS

We Are Nameless is pleased to announce the appointment of Kate Arding as Client Partner, a significant hire that strengthens the agency's automotive PR capability and deepens the senior team available to our clients.

On 26 April 2026, we took our first premium event lounge to the Bicester Scramble, supporting Maserati's celebration of 100 years of the Trident. Two extraordinary centenaries, one iconic venue, and us, right in the middle of it all, with our very first unit out in the world doing exactly what we built it to do. It was one of those days in the events calendar that reminds you why this industry is worth being in. THE OCCASION Some events carry real weight. The Bicester Scrambl

This Sunday, we will be at the Bicester Scramble. We will be there as the automotive event agency for Maserati UK — and it is a debut we have been looking forward to since the moment this relationship began. It is also a debut with an extraordinary piece of timing. One hundred years ago, almost to the day, a car carrying a Trident badge for the very first time left the start line at the Targa Florio. The date was 25 April 1926.Alfieri Maserati was driving. He won his class.

We Are Nameless plans, designs, builds, and runs events for car and motorcycle brands. Press launches. Media drives. Influencer programmes. Consumer activations. That work takes us to some of the best automotive events in the UK, with some genuinely exceptional brands, and it has taught us exactly what a great brand presence looks and feels like in a live event environment. This year we decided to build one. Not a one-off commission.

We Are Nameless has just wrapped a very rewarding project — a multi-day media and content creator launch event for the new MG4 and MG4 Urban. Working in close collaboration with Loop PR, we delivered a seamless press event that brought together national motoring journalists, lifestyle media, and over 25 handpicked content creators to experience MG's latest models firsthand. As an automotive event agency, this is exactly the kind of brief we thrive on: complex, multi-layered,

Life is a journey, not a destination—and our journey is taking an exciting new turn.

At We Are Nameless, we’re thrilled to partner with SYPS, a bold innovator in fizzy water drinks, to grow their brand.